Grechka Buckwheat
Grechka is the UK's first dedicated buckwheat brand, pioneering a fast-growing, sustainable food category with award-winning, high-margin products—quick-cook grains and caffeine-free teas—backed by strong consumer demand, rapid sales growth, and an expanding retail presence, including an upcoming launch in Selfridges.
Vital Stats
Company Name: Grechka Buckwheat
Problem Area: Longevity, Healthspan, and Wellness - Startups addressing physical or mental health challenges, fitness, or late-life happiness. Example: Telemedicine platforms, mental health apps, or fitness tech.
Company URL: https://www.grechka.co.uk
Primary Industry: Food & Beverage
Business Model: B2B (Non-SaaS)
Funding Stage: Seed
Company Stage: Product-Market Fit
Recent Traction: January has been our record breaking month with a 40% monthly sales growth, some amazing B2B clients approaching us themselves, we've secured more partnerships in the last couple of months when we did in the past year, launching in Selfridges shortly (great for brand recognition). So the moment is now really!
Founders
- Malika Gorlanova Datta - Co-Founder